DaBrian Marketing Group, LLC
Driven By Strategy. Proven By Analytics.
“The secret to all victory lies in the organization of the non-obvious.” -Marcus Aurelius You don’t need to be a Roman emperor to realize that success depends on mastering the details that others miss. However, many businesses still try to drive their key sales and marketing campaigns without capturing and integrating the necessary information. The …
The business-to-business (B2B) sales and marketing roles are continuously evolving because of social selling, marketing automation, mobile devices, and more. According to Biznology, today’s sales process takes about 22% longer than 5 years ago. So, how does your business measure the effectiveness of sales and marketing campaigns? Below is a brief list of tips to …
DaBrian Marketing Group added Pipedrive to its suite of client solutions. The strategic move will help area businesses improve their lead nurturing processes and accelerate sales cycles by fully integrating their marketing automation platforms and customer relationship management (CRM) systems. DaBrian will provide configuration, integrations, support and consulting to better align sales & marketing efforts …
CRM may be an acronym you’ve heard floating around before – but what is it? CRM stands for Customer Relationship Management, basically it’s how you can keep track of data on past, present, and potential future customers and log interactions with them whether it’s through, emails, phone calls, mailings and so on. Why would you …
Speaking from over 20 years of experience in marketing and sales, it is quite common for agencies and companies to have trouble measuring their work. As a team of individuals that not only create written and visual products but also implement those products in strategic ways, it is not easy to quantify work. Of course …
