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DaBrian Marketing Group, LLC

DaBrian Marketing Group, LLC

Driven By Strategy. Proven By Analytics.

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CRM

CRM WISSEN

A Beginner’s Guide to Customer Relationship Management (CRM) Software

October 16, 2018 by Dabrian Marketing Group

“The secret to all victory lies in the organization of the non-obvious.”  -Marcus Aurelius You don’t need to be a Roman emperor to realize that success depends on mastering the details that others miss. However, many businesses still try to drive their key sales and marketing campaigns without capturing and integrating the necessary information. The …

Read moreA Beginner’s Guide to Customer Relationship Management (CRM) Software
Measuring B2B Marketing

5 Tips to Measuring B2B Marketing Initiatives

March 19, 2018 by Daniel Laws

The business-to-business (B2B) sales and marketing roles are continuously evolving because of social selling, marketing automation, mobile devices, and more. According to Biznology, today’s sales process takes about 22% longer than 5 years ago. So, how does your business measure the effectiveness of sales and marketing campaigns?  Below is a brief list of tips to …

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Pipedrive

DaBrian Marketing Partners with Pipedrive to Deliver Integrated Sales and Marketing Solution

January 17, 2018 by Dabrian Marketing Group

DaBrian Marketing Group added Pipedrive to its suite of client solutions. The strategic move will help area businesses improve their lead nurturing processes and accelerate sales cycles by fully integrating their marketing automation platforms and customer relationship management (CRM) systems. DaBrian will provide configuration, integrations, support and consulting to better align sales & marketing efforts …

Read moreDaBrian Marketing Partners with Pipedrive to Deliver Integrated Sales and Marketing Solution
Track Conversions

What Is a CRM and Where to Get Started

May 30, 2017 by Dabrian Marketing Group

CRM may be an acronym you’ve heard floating around before – but what is it? CRM stands for Customer Relationship Management, basically it’s how you can keep track of data on past, present, and potential future customers and log interactions with them whether it’s through, emails, phone calls, mailings and so on. Why would you …

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Checklist

A Project Management System Can Do More Than You Think

April 10, 2017 by Dabrian Marketing Group

Speaking from over 20 years of experience in marketing and sales, it is quite common for agencies and companies to have trouble measuring their work. As a team of individuals that not only create written and visual products but also implement those products in strategic ways, it is not easy to quantify work. Of course …

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DaBrian Marketing Group
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Reading, PA, 19605 

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