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DaBrian Marketing Group, LLC

DaBrian Marketing Group, LLC

Driven By Strategy. Proven By Analytics.

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Marketing Strategy

Coronavirus Marketing

3 Ways Businesses Are Changing Their Marketing Due To COVID-19

September 8, 2020 by Michael Sanders

Everyone has been affected by the COVID-19 pandemic, but we know that many small and medium sized businesses are feeling particularly vulnerable right now. Brick-and-mortar retailers are looking for new ways to sell amidst a number of physical challenges; doctor’s offices are looking to assuage doubts about in-person visits; and online businesses want to attract …

Read more3 Ways Businesses Are Changing Their Marketing Due To COVID-19
Transition Marketing Staff and Hand Over

How to Transition Marketing Staff and Hand Over the Reins

August 19, 2020 by Daniel Laws

In the COVID-19 world, we’re all just trying to survive. That includes navigating remote work, medical leave, layoffs, and co-workers leaving their existing jobs for opportunities that are better for their families. Keeping all of it organized and everyone on the same page is more important than ever. That’s why we’ve put together a marketing …

Read moreHow to Transition Marketing Staff and Hand Over the Reins
5 Signs Wrong Customers Reading PA

5 Signs You’re Attracting The Wrong Customers — And How To Fix It

July 15, 2020 by Michael Sanders

Understanding your ideal customer(s) is paramount to your digital marketing success and the growth of your business. Many organizations attract the wrong type of website traffic, leads, and clients. Narrowing your focus and refining your buyer personas will help you stop wasting valuable resources on the wrong types of people and enable you to bring …

Read more5 Signs You’re Attracting The Wrong Customers — And How To Fix It
Find the Right Digital Marketing Agency in Reading, PA

5 Steps To Find The Right Digital Marketing Agency

February 21, 2020 by Michael Sanders

A great digital marketing agency can increase traffic to your website, leads to your sales reps, and revenues for your business. For example, an agency with expertise in running paid ad campaigns can refine your Google Ads targeting so that your business earns $2 in revenue for every $1 spent. But how do you know …

Read more5 Steps To Find The Right Digital Marketing Agency
2020 Digital Marketing Trends

What Are Your Digital Marketing Priorities for 2020?

November 21, 2019 by Daniel Laws

What are the key digital marketing trends for 2020 that your business needs to consider to generate more traffic, leads, and revenue? What should be a priority in your digital marketing strategy? Here are a few digital marketing trends that suggest where savvy managers should invest their time and resources next year: Capture the Zero …

Read moreWhat Are Your Digital Marketing Priorities for 2020?
Marketing Plan

[Video] How to Create a Marketing Plan

April 3, 2019 by Daniel Laws

We publish videos every 4-6 weeks about the latest Digital Marketing news, analytics information, and industry-related topics. Read Transcript Good afternoon. This is Danny Laws of DaBrian Marketing Group. We tried to go live earlier this morning. For whatever reason, ran into some technical difficulties, so we kind of want to try this, kind of …

Read more[Video] How to Create a Marketing Plan
Local Business listing

What Is A Local Business Listing?

February 6, 2019 by Diane Rollins

What is my “local listing” and why does everyone want to manage it? Businesses often get phone calls and emails offering “local listing” management. If you work at one of these businesses, I’m sure you have a few questions about what exactly you’re being offered. Before we discuss what a local business listing is, let’s …

Read moreWhat Is A Local Business Listing?
Person on computer

4 Fixes For Your (Painfully) Outdated Website

December 19, 2018 by Michael Sanders

Websites have advanced a lot in just a few short  years. In the ’90s, businesses simply aimed to set up online presences, resulting in an Internet full of electronic brochures. Since then, marketers have improved both the functionality and aesthetics of their websites. As a result, they’ve delivered a better experience to customers – and …

Read more4 Fixes For Your (Painfully) Outdated Website
CRM WISSEN

A Beginner’s Guide to Customer Relationship Management (CRM) Software

October 16, 2018 by Dabrian Marketing Group

“The secret to all victory lies in the organization of the non-obvious.”  -Marcus Aurelius You don’t need to be a Roman emperor to realize that success depends on mastering the details that others miss. However, many businesses still try to drive their key sales and marketing campaigns without capturing and integrating the necessary information. The …

Read moreA Beginner’s Guide to Customer Relationship Management (CRM) Software
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DaBrian Marketing Group
3535 N. 5th Street HWY
Suite 2, #203
Reading, PA, 19605 

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