Digital Marketing Blog

What to Look for in Hiring a Digital Marketing Agency

In the age of digital marketing, it’s hard to know where to begin or even the different avenues you can take to market your business online. In most cases, digital marketing requires businesses to hire specialists in all areas of digital marketing including PPC, SEO, Social Media, Graphic Design, and Programming, just to name a

May 1, 2018 by Alyssa Fegely
 

To Bid Or Not To Bid on Your Branded Keywords?

As a PPC manager for an agency, I have heard multiple reasons from clients why not to bid on their own branded keywords. “Branded searches should lead to Organic/Free clicks” is definitely the most common. But what if it doesn’t… what if a search for your brand leads to a competitor’s sale? Let’s say a

April 9, 2018 by Justin Miller
 

Increase Your Business’ Brand Awareness With SEO

You have a great business that does fantastic work and offers quality products or services. So, why don’t more people know about you? Why isn’t your phone ringing off the hook and your email full? You have a website, that’s enough, right (it’s not)?     In order to increase your business’ brand awareness online,

April 2, 2018 by DaBrian Marketing Group
 

DaBrian Marketing Redesigns Hometown Heroes’ Website

Hometown Heroes teamed up for a complete website redesign with DaBrian Marketing Group, LLC. The goal of the site is to increase brand awareness for the non-profit organization who is dedicated to paying it forward and giving back to the community. It’s developed to attract new donors, volunteers, and organizations who believe in their mission

March 27, 2018 by DaBrian Marketing Group
 

5 Tips to Measuring B2B Marketing Initiatives

The business-to-business (B2B) sales and marketing roles are continuously evolving because of social selling, marketing automation, mobile devices, and more. According to Biznology, today’s sales process takes about 22% longer than 5 years ago. So, how does your business measure the effectiveness of sales and marketing campaigns?  Below is a brief list of tips to

March 19, 2018 by Daniel Laws
 
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