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press release

DaBrian Marketing Group Hosts Google Partners Connect Event for Automotive Dealers

April 11, 2017 by Dabrian Marketing Group Leave a Comment

The digital marketing agency opens their doors to automotive dealers to discuss the latest trends in online car shopping and search engine behavior.

11 April, 2017 (Reading, PA) – DaBrian Marketing Group, LLC hosts a Google Partners Connect Event that live-streams an informative digital marketing seminar from the famous search engine and answers questions from local auto dealers. Take 30 seconds and register to attend.

On April 19 at 11:30 AM, the team of digital marketers at DaBrian Marketing will welcome business representatives from automotive dealerships in the surrounding areas of Berks, Lehigh, Montgomery, and Chester Counties to their office in downtown Reading, PA:

500 Penn Street Suite 201

Reading, PA 19602

At this event: DaBrian Marketing Group’s team will dedicate time to educate automotive dealers on the online car shopping behavior that is significantly impacting the sales and growth of auto companies.

Automotive marketing event in Reading, PA
A recent Google Event at DaBrian Marketing Group.

While online behavior may not seem to change or be relevant to many businesses, it is actually a continuously evolving phenomenon that changes with technological advances. A recent article by Think with Google reports that the search interest for images of car brands’ products has increased by 37%, year-over-year (data from Google Trends).

This is just one example of the digital shift in car shopping and browsing. There are many nuances to the ways in which consumers search, locate, and buy their automobiles in 2017. Such information is a) critical to the profitability of auto dealers and b) the reason that DaBrian Marketing Group is live-streaming of a special seminar from fellow marketers at Google’s headquarters.

Attendees of the event benefit from an additional Question & Answer session about the exclusive qualitative lessons and quantitative figures from Google. The team of digital marketers will openly discuss the factors that must be considered when creating and implementing a digital marketing strategy for the automotive industry.

Interested auto dealers, resellers, mechanics, repair companies, and service providers are highly encouraged to attend this event as the agency offers exclusive insight for the digital marketing landscape.

To attend, simply register online in seconds. Lunch will be provided by DaBrian Marketing Group.

About DaBrian Marketing Group, LLC

Founded in 2008, DaBrian Marketing Group, LLC is a full-service digital marketing agency that provides original and strategic digital marketing solutions for businesses. The team at DaBrian Marketing creates brand awareness, increases lead-generation, and identifies insights that improve sales growth. Services include web analytics, creative design, digital branding, pay per click (PPC) advertising, search engine optimization (SEO), social media marketing, and web design. Company headquarters is centrally located at 500 Penn Street, Suite 201, Reading, Pennsylvania 19602. For more information about DaBrian Marketing Group, visit DaBrianMarketing.com or call 610.743.5602.

Filed Under: Automotive Marketing, Marketing Strategy, News & Events Tagged With: Automotive Marketing, Google event, press release

McCarthy Engineering’s New Website Design Provides a Better User Experience

November 16, 2016 by Dabrian Marketing Group Leave a Comment

Web design services in Reading, Pa
McCarthy Engineering’s previous homepage before the acquisition and website redesign by DaBrian Marketing Group.

Reading, PA – November 16, 2016 – DaBrian Marketing Group, LLC develops McCarthy Engineering’s new website which has been active as of October 26, 2016. After McCarthy Engineering’s recent acquisition of N.E. Fisher and Associates, the main focus was to combine the two companies’ websites and improve the overall user experience when McCarthy came to DaBrian Marketing Group for the redesign.

The new McCarthy Engineering website allows users to easily find the services offered, geographic areas served, prior projects conveniently categorized by industry, as well as contact information. The simple and sleek navigation allows each visitor to find the information they need, whether they are utilizing a desktop, smartphone, or tablet. Clients can actively access their portal login on any page. The modern design also makes requesting additional information more accessible through contact forms. Video integration with YouTube allows viewers to experience high-quality videos directly on the website, too.

McCarthy’s innovative approach and out-of-the-box thinking has earned the firm a reputation as the trusted advisor to turn to for especially challenging projects. From civil engineering, subdivision, and land development to environmental services and survey engineering, they take great pride in the thoroughness of their services and the quality of their work. McCarthy’s goal is to continually exceed customers’ expectations and deliver engineering excellence in everything that they do. They actively recruit the best talent in the industry, and their firm remains on top of its game by providing team members with ongoing specialized training, state-of-the-art equipment and cutting edge technologies.

Michael Coulton, Chief Operating Officer of McCarthy Engineering, said,“McCarthy Engineering wanted a website that communicated the engineering and consulting solutions we provide to our clients as well as who we are and what makes us different. We wanted our current and potential new clients to fully understand the McCarthy Engineering brand and values, as well as see projects and capabilities that would interest them when they visit our website. DaBrian Marketing has made our online presence stronger by creating a modern, aesthetically pleasing, easy to navigate site that works well in a desktop and mobile environment. We are thrilled that our new site delivers a truly user-friendly experience in a platform that allows us to reach people in a way we have not be able to before.”

McCarthy Engineering’s Previous Homepage
McCarthy Engineering’s previous homepage before the acquisition and website redesign by DaBrian Marketing Group.

McCarthy Engineering and N.E. Fisher and Associates merged on January 30, 2015. The new McCarthy Engineering website can be found at http://www.mccarthy-engineering.com.

For more information about DaBrian Marketing Group’s web design services, call 610.743.5602 or email sales@dabrianmarketing.com.

About McCarthy Engineering

McCarthy Engineering, established in 2000, provides a full suite of engineering and consulting expertise to centralize responsibility and accountability in one firm, for peace of mind and long-term cost savings. McCarthy Engineering is licensed to serve 19 states in civil site engineering, structural engineering, mechanical-hvac, electrical engineering, plumbing and piping, land surveying, and more. The company has two locations: one located in Wyomissing, PA and the other in Boyertown, PA. For more information about McCarthy Engineering, call 610.373.8001 or email info@mccarthy-engineering.com.

About DaBrian Marketing Group, LLC

Founded in 2008, DaBrian Marketing Group, LLC is a full-service digital marketing agency, focused on providing original and strategic digital marketing solutions for businesses, that want to create digital awareness, increase return on investment (ROI), and identify insights that not only will help achieve goals but will also help to increase your business’s efficiencies. DaBrian Marketing Group’s services include email marketing, search engine optimization, Pay Per Click Advertising (paid search), web design, web analytics, social media marketing and more. Company headquarters are centrally located at 500 Penn Street, Suite 201, Reading, Pennsylvania 19602. For more information about DaBrian Marketing Group, visit dabrianmarketing.com or call 610.743.5602.

Filed Under: Mobile Marketing, News & Events, Plumbing Marketing, Web Design Tagged With: digital marketing, news and events, press release, web design

DaBrian Marketing Redesigns Mimmo’s Restaurant and Pizzeria’s Website

October 4, 2016 by Dabrian Marketing Group Leave a Comment

Mimmo's Restaurant and Pizzeria's New Website Designed by DaBrian Marketing Group

Reading, PA- DaBrian Marketing Group, a full-service digital marketing agency , launched a new website for Mimmo’s Restaurant and Pizzeria located on Morgantown Road in Reading, PA. Like the newly renovated restaurant, the website has been updated with a new design and style that showcases the beautiful dining areas and highlights the cuisine that makes Mimmo’s the go-to restaurant for families, couples and events.

The new website allows users to quickly browse Mimmo’s extensive menu, find directions to the restaurant or check the hours of operation through desktop and mobile devices. Each page has been rewritten through DaBrian Marketing’s content marketing service which has captured the Mimmo’s atmosphere and story through words. Users may also learn more about Mimmo’s banquet and catering services and choose to fill out an application for services directly from the website. This makes scheduling a family dinner, corporate meeting or class reunion easier than ever.

The dine-in and take-out menus are also available. Diners may browse the hearty array of appetizers, dinners such as steak, seafood and pizza meals, and kids or specials options that are all prepared with fresh ingredients. The menu choices also include the selection of signature cocktails, draft beers, gluten-free items and desserts, including homemade cannolis.

Dozens of pictures taken by Dennis Wojtowicz capture the restaurant’s exterior, interior and ambiance to provide a visual tour of Mimmo’s. Guests will see the front dining room which is designed for casual dining, conversations and family meals, as well as the quiet, intimate area with couples in mind. They can also view the banquet room where up to 130 people can comfortably gather for family dinners, wedding and baby showers, corporate meetings or drinks after work. The peaceful outdoor setting features a grand waterfall can also be seen on the new website.

A staple of Berks County since April 1997, Mimmo’s Restaurant provides guests with an authentic Italian experience. Mimmo and Lucy, the restaurant’s owners, originally opened the restaurant with the intention of providing excellent cuisine and sharing their family history. In 2015, they decided to renovate and expand the space to provide a rustic Italian feel while sharing the story of their family through murals and decor. For the past 20 years, Mimmo’s has welcomed diners to reconnect and relax over dinner and drinks. The owners, restaurant and staff have grown to be part of the community and eagerly welcome guests to learn more at mimmos.org. For information on website design and content marketing, call DaBrian Marketing Group at (610) 743-5602, or by email at sales@dabrianmarketing.com.

About DaBrian Marketing Group, LLC

Founded in 2008, DaBrian Marketing Group, LLC is a full-service digital marketing agency, focused on providing original and strategic digital marketing solutions for businesses, that want to create digital awareness, increase return on investment (ROI), and identify insights that not only will help achieve goals but will also help to increase your business’s efficiencies.
DaBrian Marketing Group’s services include email marketing, search engine optimization, website design, web analytics, social media marketing and more. Company headquarters are centrally located at 500 Penn Street, Suite 201, Reading, Pennsylvania 19602. For more information about DMG, visit dabrianmarketing.com or call 610.743.5602.

Originally Published on Newswire

Filed Under: Content Marketing, Email Marketing, Mobile Marketing, News & Events, Restaurant Marketing, Web Design Tagged With: content marketing, news and events, press release, web design

DaBrian Marketing Group accepted into Forbes Agency Council

October 3, 2016 by Dabrian Marketing Group Leave a Comment

DaBrian Marketing Group accepted into Forbes Agency Council

DaBrian Marketing Group, a full-service digital marketing agency located in Reading, PA, has been accepted into the Forbes Agency Council, an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies.

DaBrian Marketing Group joins other Forbes Agency Council members, who are hand-selected, to become part of a curated network of successful peers and get access to a variety of exclusive benefits and resources, including the opportunity to submit thought leadership articles and short tips on industry-related topics for publishing on Forbes.com.

Forbes Councils combines an innovative, high-touch approach to community management perfected by the team behind Young Entrepreneur Council (YEC) with the extensive resources and global reach of Forbes. As a result, Forbes Council members get access to the people, benefits and expertise they need to grow their businesses — and a dedicated member concierge who acts as an extension of their own team, providing personalized one-on-one support.

Daniel Laws, Principal Owner of DaBrian Marketing Group shares his enthusiasm on joining, “We are excited to receive the invitation and acceptance into Forbes Agency Council.  The community provides access to key contacts, media exposure and will help DaBrian Marketing Group further cement our leadership role within the Pennsylvania and the digital marketing industry.”

Scott Gerber, founder of Forbes Councils, says, “We are honored to welcome DaBrian Marketing Group into the community. Our mission with Forbes Councils is to curate successful professionals from every industry, creating a vetted, social capital-driven network that helps every member make an even greater impact on the business world.”

For more information about Forbes Agency Council, visit https://forbesagencycouncil.com/. To learn more about Forbes Councils, visit forbescouncils.com.

Filed Under: Business to Business Marketing Tagged With: digital marketing, marketing, press release

DaBrian Marketing Group, LLC. Offers Businesses the Opportunity to Learn More About Online Advertising

September 16, 2016 by Dabrian Marketing Group Leave a Comment

Google Online Advertising event in Reading, Pa

DaBrian Marketing Group, a Google Certified Partner, will hold a Google Connect education event provided by a Google employee on September 28, 2016.

Reading, Pennsylvania – DaBrian Marketing Group, LLC, leaders in online advertising and digital marketing solutions, will host a Google Connect event from 11:30am to 1:30pm on September 28, 2016. The event will be hosted at DaBrian Marketing Group’s offices at 500 Penn Street, Suite 201 in Reading, Pennsylvania, and will feature Tim Reis, Director of Performance Agencies, and David Chung, Mobile Site Transformer, at Google. This event is only available at Google Partner locations. Reis and Chung’s live-streamed presentation will focus on online advertising capabilities and Google Adwords.

According to Google, 74 percent of people get frustrated with website offers, ads, and promotions that appear to have nothing to do with their interests. In addition, 76 percent of people who conduct a local search on their smartphone visit a business within 24 hours, and 28 percent of those searches result in a purchase. This event will help businesses to gain a better understanding of what their company could and should be doing to effectively use online advertising, delivered straight from a Google employee who specializes in this work.

“In discussions with potential clients, they often assume that Google AdWords is just search which simply is not the case. We help clients to identify opportunities that align with their business, geography, and target audience,” says Daniel Laws, Jr, President and CEO of DaBrian Marketing Group. “Through this event, businesses can discover the true power of Pay per Click advertising and how DaBrian Marketing can manage their ad campaigns that will successfully allow them to stand out amongst their competitors and gain the leads they want most.”

DaBrian Marketing Group is a full-service digital marketing agency and Google Certified Partner that specializes in pay per click advertising, online advertising, and Google Adwords. They are local experts and offer their clients extensive experience with the Google AdWords platform and certifications. The company is able to access frequent updates from Google directly because of a close professional relationship they have developed when they need advice. This Google Connect event is free of charge and lunch will be provided. To register, visit the online registration page.

DaBrian Marketing Group, LLC.

DaBrian Marketing Group, LLC provides clients with the most innovative digital marketing solutions to solve their business challenges. Their diverse staff has a commitment to analytical measurement and analysis as well as their commitment to a community, job growth, and talent retention in the local area. For more information, visit DaBrianMarketing.com.

Contact Information

DaBrian Marketing Group
Email: Search@DaBrianMarketing.com
Phone: 610.743.5602

Source: DaBrian Marketing Group

Filed Under: Business to Business Marketing, Mobile Marketing, Paid Search (PPC) Tagged With: AdWords, Google AdWords, Online Advertising, Pay Per Click, PPC, press release

DaBrian Marketing Group, LLC Hires David McDowell as SEO Consultant

July 12, 2016 by Dabrian Marketing Group Leave a Comment

SEO Consultant in Reading, Pa - DaBrian Marketing Group
DaBrian Marketing Group, LLC Hires David McDowell as SEO Consultant

Reading, PA – DaBrian Marketing Group, LLC hires David McDowell for the full-time position of Search Engine Optimization (SEO) Consultant.

On the team at DaBrian, the SEO Consultant is responsible for the optimization of all digital content on web pages, blogs, emails, and social media via search engines. The SEO Consultant ensures that clients’ websites and other digital branded content is readily accessible to the public through a series of practices and measures based upon popular trends and established styles of search. Common tasks of the SEO Consultant at DaBrian include matching clients’ digital content with industry-specific keywords, integrating geographical tags, maintaining persuasive titles, appropriate URLs, and unique search result descriptions, as well as earning links to clients’ branded content throughout other relevant websites and web pages.

David McDowell is a 2016 Alvernia University graduate with a B.A. in Communication with a minor in Business. McDowell began his work at DaBrian as an intern in January 2015. He continues to contribute to the team’s mission of delivering valuable marketing content through his skills and abilities to make clients’ online presence more visible and accessible to the public.

President and CEO, Daniel Laws gave the following statement: “David is a testament to our ongoing relationships and talent acquisition through local universities and colleges. He started with us as an intern, moved to part-time employment, and – through hard work and dedication – moved to full-time employment at DaBrian Marketing Group.”

Visit the team page of DaBrian Marketing Group, LLC to learn more about David and rest of DaBrian’s personnel.

Filed Under: Search Engine Optimization (SEO) Tagged With: digital marketing, press release, search engine optimization, seo

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