Exampale of PPC Ads on a Google search engine reuslts page Pay per Click (PPC) are the paid ads the show above and and along side of the search
Everyone knows that Google is king of search. But when it comes to Paid Search Advertising (PPC), is going with the Google always the best option?
What is Google Changing Now? With the upcoming changes to both the [Exact] and "Phrase" Keyword Match Types, Google is helping you reach a larger
Quality is important in advertising, but even more so in PPC advertising. Google AdWords gives the top Ad Position to the highest Ad Rank, and Ad Rank
As many of you have probably heard, both Google AdWords and Microsoft adCenter are testing multiple aspects of PPC advertising. Some items being
Recently Microsoft’s Bing has confirmed that they are running tests by showing Ads via Bing Ads intertwined with Organic Results. Though there are
Google AdWords recently eliminated the polygon (custom shape) targeting system, and replaced it with a simpler pin point with radius method. Although
Anyone doing PPC advertising knows that you want to incorporate your best performing keywords into your ad copy. Not only will this help your quality