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DaBrian Marketing Group, LLC

DaBrian Marketing Group, LLC

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keyword research

Keyword Search

Importance of Keyword Research

February 29, 2016 by Justin Miller

Is your local target audience finding you when they search online? If you are using the wrong keywords within your content (Headlines, Paragraphs, URL, Blogs, etc.), then there is a good chance your business is not being found. The question then becomes, how do you know what the right keywords are? Answer: Keyword Research. Local …

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Keyword Research to Improve Email Marketing Effectiveness

July 18, 2012 by Daniel Laws

In the internet marketing environment, we have access to a lot of information about our existing customers as well as prospective customers. Keyword research provides information on terms and phrases that are relevant to a specific audience, but demographic and geographic information should also be leveraged to improve effectiveness of email marketing campaigns and promotions. …

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