If you’re an online store owner using Shopify, there are so many ways you can make your life easier. There are plenty of Shopify apps to help you with all aspects of ecommerce entrepreneurship, but with so many to choose from that it’s hard to know where to start. Luckily for you, we’ve come up …
On Wednesday, August 16th, Google provided some great tips, insight, and advice to retailers regarding ecommerce marketing. Kristen Johanson, Head of Industry for Retail at Google and Alex Chen, Product Marketing Manager at Google Shopping, did a great job presenting 3 major problems the shoppers and retailers face online, and steps that retailers can take to remedy …
Reading, PA – August 23, 2017– Penske Racing Shocks hand builds high-performance shock absorbers tailored to customer’s needs, and they wanted their website to match that performance. Perpetually driven to be the best at everything they do, Penske Racing Shocks gave DaBrian Marketing Group the green light to create a new Ecommerce website design and …
Omnichannel marketing is about ensuring that ecommerce & retail marketing strategies are geared toward enabling customers to purchase on any channel. Often there is some confusion about omnichannel versus multichannel marketing. It is my opinion that multichannel marketing is more specific to the tactical efforts of a campaign while omnichannel marketing is based on an …
