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DaBrian Marketing Group, LLC

DaBrian Marketing Group, LLC

Driven By Strategy. Proven By Analytics.

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Analytics

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July 5, 2016

4 Things You Need to Know About Google Tag Manager

Google Tag Manager is a free tool that makes it easy for marketers and IT professionals to add and update website tracking codes - including

Category iconMarketing Strategy,  Mobile Marketing Tag iconAnalytics,  marketing,  mobile app,  tag management,  web analytics

Emailing

March 14, 2016

Tips for Enhanced Ecommerce Reporting with Google Analytics

Enhanced Ecommerce Reporting with Google Analytics Good morning. My name is Daniel Laws, and I am the Principal Owner of DaBrian Marketing Group, an

Category iconDigital Analytics,  Ecommerce & Retail Marketing,  Google Analytics Tag iconAnalytics,  eCommerce,  Google Analytics,  video,  web analytics

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July 25, 2014

5 Tips to Jump Start Your Mobile Analytics

Danny Laws, our principal owner, senior digital strategist, and chief dreadlocks connoisseur, covers his top tips to adopting mobile analytics*. Learn

Category iconDigital Analytics,  Mobile Marketing Tag iconAnalytics,  mobile,  mobile analytics,  web analytics

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January 15, 2014

Sequential Messaging in Digital Advertising

Defining Sequential Messaging If you’re a follower of @DaBrianMarket or @DanielLawsJr, you have most likely seen our past tweets about sequential

Category iconDigital Analytics,  Marketing Strategy,  Multivariate Testing Tag iconAnalytics,  digital,  sequential messaging

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November 27, 2013

Highlights from “Calculating Creative” Presentation

What if we told you your creative resources were hindering your marketing success? What if the answers you were looking for came from free

Category iconNews & Events,  Web Design Tag iconAnalytics,  creative design,  Google Analytics,  video

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September 25, 2013

A Guide to Data-Informed SEO Storytelling

How our SEO Tools led us Astray Experience has shown that for a large portion of business owners, a glaring issue exists with the accepted perception

Category iconGoogle Analytics,  Search Engine Optimization (SEO) Tag iconAnalytics,  seo,  SEO measurement,  SEO Reporting

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March 29, 2013

VIDEO: Discover Marketing ROI using Google Analytics

Marketing can be one of the most fun and exciting fields to work in, but sometimes there's those times when a campaign doesn't seem to yield any

Category iconDigital Analytics,  Google Analytics Tag iconAnalytics,  attribution modeling,  Google Analytics,  measurement

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December 24, 2012

Analytics Christmas Carol: 12 Things To Measure

This time of the year we're either busy analyzing the past year's data for the new year or dreaming of great food, presents, and time with the family

Category iconCall Tracking,  Digital Analytics,  Email Marketing,  Google Analytics Tag iconAnalytics,  carol,  christmas

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April 2, 2012

Conversion Attribution: Give Credit Where It’s Due

In the Digital Analytics space, we are all obsessed with identifying marketing tactics that perform the best and drive the most return-on-investment

Category iconDigital Analytics Tag iconAnalytics,  attribution,  conversion

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DaBrian Marketing Group
3535 N. 5th Street HWY
Suite 2, #203
Reading, PA, 19605 

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