DaBrian Marketing Group, LLC
Driven By Strategy. Proven By Analytics.
Inbound marketing is the methodology of attracting customers by creating valuable and relevant content experiences tailored to potential customers. The process of inbound marketing requires your content to be tailored toward your target audience and buyer personas and their needs. Inbound marketing forms a connection by solving problems that your potential customers have. What is …
You may be thinking, “What in the world does psychology have to do with content marketing?” Don’t worry, you are not alone. Our popular culture portrays psychology as therapy rather than research, as medical prescriptions rather than behavior analysis, and as a series of terrifying mental disorders rather than organizational performance improvement. This post corrects these …
As video searches continue to increase, video marketing is becoming even more essential for a business to have an effective digital marketing campaign. In fact, a report by Marketing Land states that videos make up 62% of all Google searches. To ensure that your video performs well, here are 5 video marketing tips. 1. Video Marketing …
Facebook Search Or Facebook Site Search? You be the Judge! After receiving a few questions from our client and prospects on Facebook Search. I wanted to provide some information about Facebook Search, impact to businesses, and opportunities. https://www.youtube.com/watch?time_continue=523&v=JAtPFSvB6TM Read Transcript Danny Laws, principal owner of DaBrian Marketing Group advertising agency in Reading, PA. We do …
In Online vs Software editing platforms there a many choices. Whether you’re using YouTube Video Editor or Adobe Premier Elements, there are positives and negatives to both online and software editing platforms. There are many programs for both platforms that can be used to edit videos. Each will have special features that the others will …
When creating a testimonial video there are some best practices that you should know and follow. These practices will help in structuring your videos correctly, gaining your target audience’s undivided attention, and providing a level of consistency throughout your projects. The ultimate goal of these best practices is to keep your testimonial videos simple, yet …
The office holiday parties are over, the gifts have been opened, and the New Year’s ball has dropped! 2015 is officially underway and so it’s time to move you and your clients’ SEO strategy into this year and beyond. If one thing is certain, it’s that big changes to the organic search algorithm are on …
So, You Want to Start Making Videos As a marketing medium, video is great. Really great. Think about it—in less than 90 seconds, it’s possible to captivate your audience, bring them to the brink of tears, or even turn them into your next customers. As a marketer, browsing your favorite brands on YouTube can quickly …
