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DaBrian Marketing Group, LLC

DaBrian Marketing Group, LLC

Driven By Strategy. Proven By Analytics.

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Digital Analytics

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July 1, 2015

SEO: Looking Beyond the Rankings

With several algorithm changes in the past years, the definition and primary focus of Search Engine Optimization (SEO) has changed immensely. These

Category iconDigital Analytics,  Search Engine Optimization (SEO) Tag iconmeasuring SEO,  seo,  SEO strategy

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March 4, 2015

5 Step Google Analytics Audit

Okay, so you’ve had Google Analytics for years and you’re collecting data - but when was the last time that you performed a Google Analytics Audit for

Category iconDigital Analytics,  Google Analytics

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February 4, 2015

DMG Guest Blog Featured By Web Analytics World

This week, DMG’s Principal Owner Daniel Laws was featured as a Web Analytics World guest contributor with his “Mobile Analytics Guide for Mobile

Category iconDigital Analytics Tag icondigital analytics,  web analytics

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July 25, 2014

5 Tips to Jump Start Your Mobile Analytics

Danny Laws, our principal owner, senior digital strategist, and chief dreadlocks connoisseur, covers his top tips to adopting mobile analytics*. Learn

Category iconDigital Analytics,  Mobile Marketing Tag iconAnalytics,  mobile,  mobile analytics,  web analytics

Email Marketing

July 17, 2014

A One-Two Punch Approach to Email Analytics

You might think that video, animated gifs, or infographics are email marketing’s best friends. Let’s face it, email campaigns with all that rich

Category iconDigital Analytics,  Email Marketing Tag iconemail analytics,  email marketing,  email marketing measurement

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June 19, 2014

Why Your Company Needs a Digital Analytics Framework

Regardless of how big or small your organization is, you've got data (sales, financial, customer, CRM, etc.), and you need a structure to inform how

Category iconDigital Analytics Tag iconanalytics framework,  digital analytics,  web analytics

taking picture on phone graphic

January 15, 2014

Sequential Messaging in Digital Advertising

Defining Sequential Messaging If you’re a follower of @DaBrianMarket or @DanielLawsJr, you have most likely seen our past tweets about sequential

Category iconDigital Analytics,  Marketing Strategy,  Multivariate Testing Tag iconAnalytics,  digital,  sequential messaging

smartphone

June 12, 2013

3 Considerations to Ensure Desktop UX Doesn’t Take a Back Seat To Mobile

We live in a world that is increasingly obsessed with touch devices ranging from smartphones and tablets to smart refrigerators. As I write this blog

Category iconDigital Analytics,  Mobile Marketing Tag icondesktop design,  mobile optimization,  user experience,  web design

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May 29, 2013

Google Analytics API – Lesson 1: The Basics

Google Analytics provides ample documentation discussing their various code libraries. However, for someone just starting out, this information can be

Category iconDigital Analytics,  Google Analytics Tag iconga,  GA API,  Google Analytics,  Google Analytics API

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