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DaBrian Marketing Group, LLC

DaBrian Marketing Group, LLC

Driven By Strategy. Proven By Analytics.

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attribution modeling

Writing on paper

August 11, 2015

Leveraging Attribution Modeling to Measure ROI & ROAS

According to 2015 CMO.com Stats about Marketing ROI, 93% of CMOs say that they are under more pressure to deliver measurable return-on-investment

Category iconAdobe Analytics,  Digital Analytics,  Email Marketing,  Google Analytics Tag iconattribution modeling,  digital analytics,  web analytics

film strip graphic

March 29, 2013

VIDEO: Discover Marketing ROI using Google Analytics

Marketing can be one of the most fun and exciting fields to work in, but sometimes there's those times when a campaign doesn't seem to yield any

Category iconDigital Analytics,  Google Analytics Tag iconAnalytics,  attribution modeling,  Google Analytics,  measurement

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