Nonprofits have several challenges in attracting individuals for their causes and converting those individuals into donors. To successfully promote and supply aid to those causes, nonprofits’ marketing efforts need consistent branding, effective use of Customer Relationship Management (CRM), and efficient use of marketing budgets to grow donations. Based upon the economic climate and the job …
For 2016, Statista reports that 78% of U.S. Americans have a social media account. You can assume that most of your customers, clients, and employees are all part of this percentage (because really, who doesn’t actually have a Facebook?). So, reaching your customers through social media marketing should be easy… right? Not exactly. Most of …
Whether you’ve just begun the process of organizing your company’s cause campaign, or you’re stuck in a rut feeling overwhelmed by the many marketing tactics available – take a breath and read about these five Cause Marketing must haves. 1. Authenticity is Key Support a cause that you truly care about and your supporters will …
DaBrian Marketing Group Designs Website for Reading’s Christmas On The Mountain Digital Marketing Agency, DaBrian Marketing Group, has donated their time to construct a new website for the popular Reading holiday tradition, Christmas on the Mountain. For 24 years, the Hillside Playground Association has transformed Hillside Playground (located on North 14th street in the city …
All non-profits have great causes and want to be able to spread their message about the great work they are doing all while acquiring new volunteers, donors, and donations. There is a simple solution to achieve all of this, which many non-profits know nothing about. That solution, which is cost-efficient (FREE) and can be very …
