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DaBrian Marketing Group, LLC

DaBrian Marketing Group, LLC

Driven By Strategy. Proven By Analytics.

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Digital Analytics

person using laptop in the dark

November 16, 2011

Privacy Protection on Search Engines & Social Media vs. Value of Data

USA Today recently ran an article about Facebook's data collection methods and the issues they raise with privacy protection. Although there is very

Category iconDigital Analytics Tag iconprivacy,  search engines,  social media

security for Financial Services Digital Markeitng

October 26, 2011

Why You Shouldn’t Ignore Mobile Accessibility of Your Website

One of the most common mistakes made in the web and e-commerce worlds is the dismissal of the importance of mobile accessible websites. Mobile

Category iconDigital Analytics,  Mobile Marketing Tag iconaccessibilitiy,  mobile

video shoot

September 30, 2011

Video: Capabilities of Multichannel Analytics

One of the greatest challenges in the past has been effectively tracking traditional marketing methods like billboards, direct mail pieces, and print

Category iconDigital Analytics Tag iconAnalytics,  multichannel

September 14, 2011

Five Reasons to Monitor Your Internet Marketing Efforts

Over the past several years, the greatest challenge facing internet marketers and web analysts has been convincing superiors and clients of the value

Category iconDigital Analytics Tag iconefforts,  marketing,  monitor

Analytics graph

August 10, 2011

Monitor Phone Lines, Billboards, Direct Mail Pieces, and More Using Multichannel Analytics

Most people involved with the marketing facet of a company would agree that there are countless avenues to market with.Websites, banner advertising,

Category iconCall Tracking,  Digital Analytics,  Google Analytics Tag iconmonitor,  multichannel,  phone calls

Analytics data on computer

June 29, 2011

Has Your Company Forgotten the Web Analytics Data Capturing Basics?

We did some web analytics consulting for a Fortune 500 company recently. This case was very unique! The company had numerous global websites and

Category iconDigital Analytics Tag iconcapturing,  data,  web analytics

June 15, 2011

Web Analytics: Usage Analysis Leads to Improved Customer Relations

Knowing how your target audience uses your website is integral to increasing visitor conversions and improving customer relations. Various retail

Category iconDigital Analytics Tag iconAnalytics,  customer,  relations

Google Analytics Graph

March 15, 2010

Google Analytics Column Hack-Pivot Tables

One of our clients requested a method to export more data from the Google Analytics pivot tables. The purpose of the export was to tie together Google

Category iconDigital Analytics,  Google Analytics Tag iconcolumn hack,  pivot tables

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