In this video, Steve Groller and Jim Doherty discuss the biggest social media marketing gifts Santa forgot to leave under our trees in 2014. Here’s to a New Year of social media success, useful integrations, customized business solutions, more efficient management, and killer reporting! Read Transcript 1. Desktop Notifications Social media is a really fast-paced …
Why So Optical? The ever-changing realm of social media develops new processes, norms, and expectations on a seemingly daily basis. So much so, in fact, that the only way to keep tabs on how the industry is changing is to get the information straight from the source behind the changes: the platforms themselves and the …
It’s no surprise that more organizations than ever are allocating additional time and resources to establishing a solid presence in social media. Strategies are cooked up by marketing and brand managers. Page designs, cover photos, and icons are designed with care. Facebook and Twitter badges are placed on marketing pieces and business cards. As a …
