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DaBrian Marketing Group, LLC

DaBrian Marketing Group, LLC

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financial services

Connecting - Social Media

Why the Financial Industry Needs to Invest in Social Media

January 31, 2017 by Dabrian Marketing Group

Social media’s original purpose was for friends and family to stay connected with one another. Since its birth, it has evolved into more than just a way of communicating. It’s an effective medium to get in front of your customers. Often, banks, wealth management firms, and insurance companies skip out on this marketing opportunity because …

Read moreWhy the Financial Industry Needs to Invest in Social Media
Piggybank

Bank Marketing: Creating Your Bank’s Brand

December 27, 2016 by Daniel Laws

If you are not careful, a bank can easily become a faceless organization—making one virtually indistinguishable from another financial institution. That is why even though a bank is offering a service which is considered a NEED, not a want, a branding message is vital. Banks have print, digital, and branches that need a consistent message …

Read moreBank Marketing: Creating Your Bank’s Brand
Connecting - Social Media

Why Better Measurement Leads to New Memberships

April 24, 2013 by Dabrian Marketing Group

The financial services environment has always been competitive, but with today’s economic climate, prospects are more wary than ever. They are hesitant to spend and invest, and hunt for the best interest rates and terms for lines of credit. Traditional banks and credit unions are now engaging in marketing battles to win these prospects over. …

Read moreWhy Better Measurement Leads to New Memberships

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