DaBrian Marketing recently partnered with Immaculate Conception Academy in Douglassville, PA to design their new website. Immaculate Conception Academy needed a new website to showcase the unique educational offerings they provide. The DaBrian team designed a secure mobile-responsive website that functions as a central point of communication and powerful marketing tool. The website was constructed to attract new families, educate visitors, update current families, inform volunteers, and appeal to donors.
The ICA team had several goals for their new website. Enhancing the visitor journey to make finding the plethora of resources and information easy for visitors was a key focus. The website developed by the DaBrian team offers current school families and staff quick and easy access to the information they need. Classroom pages, school and lunch calendars, forms, tuition payment options, social links, and other useful resources are all readily available on a mobile device or a desktop for busy parents and teachers.
Engaging prospective new families was also a primary goal for this website design project. The DaBrian team designed the website to showcase the child friendly, faith-centered, learning focused experience that is found at Immaculate Conception Academy. The website call to actions are clear. New families are invited to schedule a tour, to call, or to email Immaculate Conception Academy to learn more about the school’s unique educational offerings.
The website also features a blog as an ongoing method of adding new information to the website. The blog was designed to keep families informed by highlighting current events, sharing school news, and other important messages. The DaBrian team provided website training and WordPress resources to educate the Immaculate Conception Academy team on creating blog posts, adding important messages, and making edits to the website.
Immaculate Conception Academy is a private Catholic school offering preschool programs, kindergarten classes, as well as 1st through 8th classes. They offer an academic curriculum enriched with weekly specialty classes such as art, music, library, physical education and Media/STEM. If you are looking for an exceptional education for your child in Berks County, or for an example of another great DaBrian website check out Immaculate Conception Academy in Douglassville, PA. (link – open in new tab) (an image is on next page).