It’s no surprise that more organizations than ever are allocating additional time and resources to establishing a solid presence in social media. Strategies are cooked up by marketing and brand managers. Page designs, cover photos, and icons are designed with care. Facebook and Twitter badges are placed on marketing pieces and business cards. As a …
Along with the exponential popularity of social media, there’s been an equally large amount of misconceptions surrounding the “right” or “surefire” way to be social and reap all its benefits. In light of that, we’ve compiled a quick list of tips that almost any organization can use, whether they’re building a social strategy, looking to …
Pay-Per Click (PPC) advertising is an effective way to market your company that also brings measurable value to you. PPC advertising creates a great amount of exposure and visibility. This makes it an efficient and cost effective way to increase leads, generate sales, and maximize your return on investment. Search engines like Google and Bing …
Green Giant Lawn, Tree & Pest Control, a Fleetwood, PA-based Company that provides residential and commercial lawn, tree, & pest control services throughout southeastern Pennsylvania, has chosen DaBrian Marketing Group, LLC, an Internet Marketing company that specializes in Search Engine Marketing & Analytics, to design its new website. Locally-owned and operated since 1982, Green Giant …
So your organization has decided to delve into the world of digital analytics. You’ve done your research, talked to countless analytics professionals and consultants, and performed the song and dance to gain the support of the decision makers for measuring your campaigns. At this point you may be thinking that you are ready to hit …
It’s safe to say that the “Mobile Marketing Revolution” is in full swing. To offer a bit of perspective, think about this: Mobile web usage is expected to surpass traditional Desktop Internet browsing by 2015. It’s clear–smartphones and tablets are on the fast-track to ubiquity, and a lot more marketers are starting to catch on …
With so much industry emphasis on things like Big Data and Attribution Modeling, it can be a bit daunting for newcomers to the world of digital analytics to gain a proper foothold. That’s why we decided to put together a free webinar back in early November covering some of the top features in Google Analytics. …
Web Design is arguably the most important aspect of internet marketing. “A recent study found that 48% of online shoppers viewed a branded website as the most trustworthy source of information.”Although Search Engine Optimization is often referred to as the foundation of it all, without a website the implementation of SEO or any other internet …
This time of the year we’re either busy analyzing the past year’s data for the new year or dreaming of great food, presents, and time with the family over the holiday. In keeping with both of those notions, I’ve decided to take a stab at song-writing with this fun cheesy little version of the “12 …
