Archive for the ‘Digital Analytics’ Category

Don’t Let Just Anyone Manage Your AdWords! Get a Google Partner!

Potential customers are searching for your products and services on Google. While you have invested in SEO (search engine optimization) and are acquiring organic traffic, you could be reaching more customers with PPC (pay per click). The problem is: where do you begin? Keywords, Ad Copy, Bids, Match Types, Ad Extensions, Landing Pages, Budgets, Placements,

July 25, 2016 by Justin Miller

Google AdWords Event

Discover the Advantages AdWords and Working With a Google Partner Agency Can Have On Your Business DaBrian Marketing Group, LLC will hold a sponsored Google AdWords Event for businesses to discover the many benefits of Google AdWords and learn how working with a trusted Google Partner agency can help increase their leads and sales.The Google Event

April 18, 2016 by DaBrian Marketing Group

Social Media Advice Not To Follow

Social Media Advice Not To Follow When it comes to social media marketing and putting together a social strategy, there is a lot of social media advice out there, which may cause your head to spin. While some advice out there is relevant and your company should follow in that direction, there is some social

April 11, 2016 by

Tips for Enhanced Ecommerce Reporting with Google Analytics

Good morning. My name is Daniel Laws, and I am the Principal Owner of DaBrian Marketing Group, an advertising agency in Reading, PA. I’ve been fielding a few questions around Enhanced Ecommerce reporting with Google Analytics.

March 14, 2016 by Daniel Laws

6 Ecommerce & Retail Store Metrics to Improve Sales

Put Your Retail Metrics & Ecommerce Analytics Into Context There are so many metrics to help businesses improve sales, but there is so little time for the VP of Marketing or Sales.  Let’s take a look at a few retail marketing metrics or ecommerce analytics to help you gauge success and improve your sales in-store

February 1, 2016 by Daniel Laws