Archive for the ‘Call Tracking’ Category

A Beginner’s Guide to Customer Relationship Management (CRM) Software

“The secret to all victory lies in the organization of the non-obvious.”  –Marcus Aurelius You don’t need to be a Roman emperor to realize that success depends on mastering the details that others miss. However, many businesses still try to drive their key sales and marketing campaigns without capturing and integrating the necessary information. The

October 16, 2018 by Jorge Carrasco

Combining SEO & PPC to Impact Business

SEO + PPC = $$$ Hi. I’m Danny Laws, principal owner of DaBrian Marketing Group. DaBrian Marketing Group is a digital marketing agency. We focus on everything from web design, to social media, Pay per Click, inbound marketing, SEO as well as google analytics, and we are Google AdWords partners. Today I want to talk

October 18, 2016 by Daniel Laws

Analytics Christmas Carol: 12 Things To Measure

This time of the year we’re either busy analyzing the past year’s data for the new year or dreaming of great food, presents, and time with the family over the holiday. In keeping with both of those notions, I’ve decided to take a stab at song-writing with this fun cheesy little version of the “12

December 24, 2012 by DaBrian Marketing Group

Looking For Better Insights On Members? Get The Big Picture!

In past blogs, I have discussed how web analytics can help gain the support of the decision makers and even laid out some great ways to measure traditional marketing with Google Analytics. But how do you get to the point of being able to show the decision makers the right insights in the first place?

May 2, 2012 by DaBrian Marketing Group

Monitor Phone Lines, Billboards, Direct Mail Pieces, and More Using Multichannel Analytics

Most people involved with the marketing facet of a company would agree that there are countless avenues to market with.Websites, banner advertising, e-mail marketing, direct mail marketing, cold calling…the list goes on and on.Over the past decade, it’s become increasingly important to monitor marketing effectiveness.Web analytics tools have been improving as quickly as the rest

August 10, 2011 by DaBrian Marketing Group