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Social Media Marketing: An Effective Sales Tool For B2B Companies

Social media marketing initiatives do not have to be strictly for business-to-consumer (B2C) companies. Yes, social media is used for connecting with loved ones, watching dog memes (because who doesn’t love doing this?), and sharing cool activities you’ve done recently, but we can’t forget one important detail. These same people have day jobs that your

September 12, 2017 by Logan Bucks
 

2017 Social Media Updates

In my younger years as a millennial, there seemed to always be a new social media platform. From Xanga, to Myspace, and then finally to Facebook, none of them seemed to stick around and keep our attention. However, Facebook started a new trend – consistent updates and new features. Twitter, Snapchat, and Instagram also utilize

June 27, 2017 by Logan Bucks
 

Using Email Marketing to Grow Your Business

There are many tactics in the digital marketing realm from PPC, SEO, to social media marketing. The one that’s often overlooked is email marketing which is probably one of your biggest missed opportunities. It has an ROI of 3800%. When you pair email marketing with your Ecommerce store, the results will be outstanding. If you’re

April 3, 2017 by Logan Bucks
 

Why the Financial Industry Needs to Invest in Social Media

Social media’s original purpose was for friends and family to stay connected with one another. Since its birth, it has evolved into more than just a way of communicating. It’s an effective medium to get in front of your customers. Often, banks, wealth management firms, and insurance companies skip out on this marketing opportunity because

January 31, 2017 by Logan Bucks
 

Email Marketing Strategies That Will Increase Your Ecommerce Sales

As a fellow marketer, I bet we both can agree that it seems like we can never get caught up with emails. Our inbox is flooded with random people or businesses trying to gain our attention. As we skim past every subject line and choose which emails to open, which ones to actually read, and

December 5, 2016 by Logan Bucks
 
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